Samuel The 16 Best Lingerie Brands to Shop Online, No Matter Your Budget
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Whether you wear lingerie to wow a partner or just like the way it feels on your body (and, maybe, how it looks in that sexy mirror selfie), there’s no denying a lacy set or strappy something can give your confidence a boost. Still, shopping for something new doesn’t come without challenges, whether we’re talking about fit or finding certain features. That’s why it’s good to know the best places to buy lingerie online long before you set out on your quest.
Luckily, we’ve done a bit of research (Read: scouring the Internet for the most swoon-worthy lingerie brands at all different price points) so you don’t have to. Allow us to introduce you to your next lingerie obsession, thanks to these sites.
Table Of Contents
Best Lingerie Brands at a Glance
What to Consider When Shopping for Lingerie Online
Best Lingerie Brands to Shop in 2025
Best Lingerie Brands at a Glance
- Best Overall: Intimissimi
- Most Tried-and-True: Victoria’s Secret
- Best Affordable: Target
- Best One-Stop Shop: Lovehoney
- Best Size-Inclusive: Adore Me
- Most Trendy: SKIMS
- Most Innovative: Savage X Fenty
- Most Options: ThirdLove
- Best Splurge-Worthy: Cosabella
What to Consider When Shopping for Lingerie Online
Lingerie itself comes in myriad forms. The lacy bra that you wear every single day because it gives you confidence? That’s lingerie. The sexy bodysuit that you often pair with jeans for a cool going-out look? That’s lingerie, too. The strappy babydoll you save for special occasions? Lingerie, baby. Basically, if it’s a bit sexy and makes you feel confident, consider it lingerie. With that in mind, it makes sense that there are so many different lingerie options out there—from all different types of brands. Subtle, over-the-top, barely-there: You name it.
One of the best parts about so many lingerie brands these days, too, is the fact that a good number are size-inclusive! Everyone deserves to feel sexy and wear what they want to wear, so it’s heartening to see brands extend their sizing and offer gorgeous pieces to people of all sizes. We love to see it—and shop it.
So if you’re ready to treat yourself to some new lingerie (no matter what size you wear!), read on to see a few of the best places to buy lingerie online right now. These confidence-evoking and jaw-dropping pieces are just waiting to join your wardrobe.
Best Lingerie Brands to Shop in 2025
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Lovehoney
Image Credit: Lovehoney. Lovehoney Blue Lace Babydoll SetPrice range: $9-$95
Shipping & returns policy: Free shipping when you spend over $49, 60 days to return or exchange unopened, unused products.
Pros: You can shop for lingerie, sex toys, and accessories all in the same place, frequent sales, affordable prices
Cons: Some reviewers noted bra sizes in sets are on the smaller side
What we’re shopping: Think of Lovehoney as your one-stop shop for all things bedroom-related. It sells lingerie, of course, but it also has plenty of sex toys available for purchase, too. This pretty blue babydoll set has lace detailing and sheer details that will turn the heat up on date night — or any other night of the week. -
Victoria’s Secret
Image Credit: Victoria’s Secret. Victoria’s Secret Wink Lightly Unlined Balconette Corset TopOn Sale 63% offPrice range: $34-$170
Shipping & returns policy: Credit Cardholders and Rewards Program Members automatically receive Free Shipping with a $50 Purchase. Returns are free with the included label.
Pros: Has frequent sales and is a retailer for multiple brands
Cons: Quality of products and materials varies
About Victoria’s Secret: Victoria’s Secret continues to reinvent itself and, whether you’re shopping for everyday underwear or a specific, sexy occasion, you’ll be able to browse from a wide selection of bras, panties, pajamas, and more. Some pieces go up to size 4X.
What we’re shopping for: Victoria’s Secret’s bustier tops are everywhere at the moment (even Selena Gomez is a fan) and this on-sale pick is versatile enough to wear outside the house, too, styled with jeans or a skirt. -
Adore Me
Image Credit: Adore Me. Adore Me Moreen Countour PlusOn Sale 50% offPrice range: $19-$70
Shipping & returns policy: Free shipping and exchanges
Pros: Size inclusive
Cons: Members get more discounts
About Adore Me: Designed for everybody and every body, Adore Me has a gorgeous array of size-inclusive lingerie designs. While you can shop everything at full price, you also have the choice of becoming a VIP member to get $10 off any set, at any time. Plus, that deal also means a matching set will be sent to you every month. The membership is $40 per month, but you can always skip a shipment if you don’t want to load up on lingerie for a bit.
What we’re shopping for: This lace bustier set is bound to wow your partner, but can also act as a sexy pick-me-up if you’re planning something solo. -
Cosabella
Image Credit: Cosabella. Cosabella Ushuaya Underwire BodysuitOn Sale 60% offPrice range: $26-$475
Shipping & returns policy: Free shipping if you spend over $75, free returns, and exchanges are available for all unworn items with tags attached.
Pros: Makes for a great treat-yourself moment
Cons: On the more expensive side
About Cosabella: In case you don’t speak the language of Italy, Cosabella is Italian for “beautiful thing.” The brand was founded in Italy in 1983—everything is still made there, by the way!—and sells classic, confidence-evoking lingerie that you’re sure to love for years.
What we’re shopping for: This underwire bodysuit is complete with a push-up bra, sexy mesh paneling, and embroidery that puts a fresh spin on a timeless design. -
Savage X Fenty
Image Credit: Savage X Fenty. Savage X Fenty Ruffle Luv Underwire SlipOn Sale 60% offPrice range: $3-$32
Shipping & returns policy: Free shipping and returns, returns accepted within 90 days
Pros: Unique designs, frequent sales, and super affordable
Cons: Prices run lower based on a membership model
About Savage x Fenty: Rihanna’s Savage X Fenty is known for offering a little something for everyone, regardless of size or gender (don’t sleep on the men’s section). You can shop the site at full price or join the Xtra V.I.P program for a 25% discount across the site. All you have to do is take a simple style quiz and opt into paying the $49.95 monthly fee. If you’re not seeing anything you want, you can skip a month or cancel whenever.
What we’re shopping for: This mesh slip dress—which comes in sizes XS to 4X—is almost too cute not to show off, so don’t be surprised if you catch us layering it over a bodysuit in the near future. We’re sure sexy-style queen Ri would approve. -
Intimissimi
Image Credit: Intimissimi. Intimissimi She is a Classic BabydollPrice range: $15 – $249
Shipping & returns policy: Free shipping if you make an account, 30 days to exchange or return.
Pros:
– Unique, gorgeous designs
– Lots of variety
– Broad range of prices
Cons:
– Cannot go in the dryer
About Intimissimi: If you’re looking for styles that are as unique as they are sexy, Intimissimi is your one-stop shop. The company has been around for over 30 years and new styles drop weekly — including collaborations with big names like Jennifer Lopez, inspired by the singer’s This Is Me…Now album.
What we’re shopping for: This baby doll slip has unique touches, like geometric-motif stretch lace with satin details, a flyaway skirt, and a deep back neckline. -
Target
Image Credit: Auden. Auden Women’s Lace Lingerie CorsetPrice range: $5-$30
Shipping & returns policy: Free shipping and returns
Pros: Affordable
Cons: Some styles have limited sizing
About Target: Target has in-house lines like Auden that specialize in lingerie at super-affordable prices. You can pick up anything from slinky nighties to matching bra and panty sets. Plus, sizing for most pieces goes up to 3X.
What we’re shopping for: This lace corset bra costs just $20. -
Amazon
Image Credit: Avidlove. Avidlove Women Lingerie Set Lace Teddy Strap Babydoll Bodysuit with Garter BeltsOn Sale 17% offPrice range: $3+
Shipping & returns policy: Free shipping and returns with Prime
Pros: Affordable Prices and fast shipping
Cons: Quality of products and materials varies
About Amazon: Need something ASAP? Amazon has tons of cute (and budget-friendly!) options to choose from that come with super quick shipping. Whether you’re looking for a bodysuit that retails for under $20 or even a classic bra from a brand like Calvin Klein
, Amazon has you covered.
What we’re shopping for: This three-piece set
includes a bra, panties, and a garter belt for a total of $15. You can also take your pick from over 10 different colors. -
SKIMS
Image Credit: Skims. SKIMS Fits Everybody Lace T-Shirt BraOn Sale 50% offPrice range: $34-$128
Shipping & returns policy: Free shipping on orders over $75, returns within 30 days for refund or store credit plus a $6 restocking fee
Pros: High-quality, luxe fabrics and materials and unique, body-hugging styles
Cons: Styles frequently sell out, long restock delays, and difficult returns
About SKIMS: SKIMS, co-founded by Kim Kardashian, is known for its soft fabrics, body-sculpting designs, and versatile basics across shapewear, underwear, clothing, bras, and more.
What we’re shopping for: Nothing beats an everyday bra. This lace T-shirt bra is available in band sizes 32-44 and cup sizes A-G. -
Aerie
Image Credit: Aerie. Aerie Show Off Balconette Real Lace BraOn Sale 83% offPrice range: $19-$50
Shipping & returns policy: Standard shipping rates, waived shipping with Real Me membership, free returns and exchanges
Pros: Comfy, flexible fabrics
Cons: Items tend to sell out quickly without specific design restocks
About Aerie: If you’re looking for some laidback lingerie styles, Aerie should be your new go-to. The brand has plenty of comfortable bras, lacy bralettes, and matching undies that are cute in a classic, minimalistic kind of way. Treat yourself to a little Aerie shopping spree and snag some casual lingerie that you’ll want to wear daily.
What we’re shopping for: This balconette bra is flirty and fun, plus it comes in three colorways. -
Nordstrom
Image Credit: Courtesy of Nordstrom Dreamgirl Embroidered Underwire Bra, Garter Belt & Thong SetPrice range: $5-$990
Shipping & returns policy: Free shipping and returns
Pros: Frequent sales and retailer for multiple brands
Cons: Shipping takes between 6-10 days
About Nordstrom: Nordstrom is a one-stop retailer for fine jewelry, lingerie, RTW fashion, and much more. The best part is that it’s a mid-tier luxury, meaning you can get brand names but with a cheaper price tag than other luxury retailers.
What we’re shopping for: Nordstrom has plenty of options in stock, from bras to bodysuits, but we’re especially feeling its pre-made sets, which come in straight and plus sizes. Even better are the prices. For just $40, this floral bra, garter belt, and bra combo could be yours. -
Revolve
Image Credit: Kat the Label. Kat the Label Lucille CamisolePrice range: $8-$900
Shipping & returns policy: Free shipping and returns
Pros: Wide range of designers and frequent sales
Cons: Some styles have limited sizing
About Revolve: Revolve carries all the “It” girl designers and frequently has sales, so if you time it right, you can shop whatever you’re after for an affordable price.
What we’re shopping for: Brides-to-be or those looking for something angelic will love this front-tie cami from Kat the Label, which has matching shorts you can buy separately. Not only is it a mix of sweet and spicy, but it’s also pretty comfy and might become your go-to PJs. -
ThirdLove
Image Credit: Thirdlove. ThirdLove All Day Lace Uplift Plunge BraPrice range: $5-$100
Shipping & returns policy: $5.99 shipping or free if you spend over $100, returns and exchanges are available within 60 days of all unworn items with tags attached.
Pros:
– Available in half cups
Cons:
– Hand wash only
About ThirdLove: ThirdLove is one of the most inclusive places to shop for lingerie, offering 80 different bra sizes in both classic and sexy styles. So whether you’re looking for something that you’ll want to show off or a simple style you’ll feel great wearing, you’re bound to find exactly that. Plus, they have a great selection of matching underwear to complete the look.
What we’re shopping: The All Day Lace Uplift Plunge Bra is sexy yet supportive. It’s super soft and includes removable padding, which can balance out cup sizes or enhance your cleavage. -
Walmart
Image Credit: Adore Me. Adored by Adore Me Micro and Lace Unlined Evalynn BodysuitOn Sale 20% offPrice range: $2-$40
Shipping & returns policy: Walmart+ members can skip the shipping fee, free 90-day returns
Pros: Affordable, wide selection, celebrity-owned brands
About Walmart: Walmart’s lingerie selection is impressive, and there’s a wide variety of brands to choose from, including Sofia Intimates by Sofia Vergara.
What we’re shopping for: Show off your beautiful bod in this lace bodysuit that comes in sizes S-3X. -
Journelle
Image Credit: Journelle. Journelle Ana Plunge BodysuitOn Sale 50% offPrice range: $12-$925
Shipping & returns policy: Free shipping when you spend over $200, returns accepted within 14 days
Pros: Unique designs, frequent sales, and high-quality materials
Cons: Prices go up for the more intricate designs
About Journelle: For luxury lingerie online, you can’t go wrong with shopping on the Journelle site. If the selection of swoon-worthy bodysuits and undies doesn’t entice you, we suggest checking out their collection of silky slips. These designer lingerie pieces are seriously jaw-dropping.
What we’re shopping for: This black bodysuit is sheer in all the right places and hugs every curve, but nothing’s keeping you from wearing it as a sexy going-out top before taking the party home. -
Gooseberry
Image Credit: Gooseberry. Gooseberry Coquette Triangle Black BraPrice range: $24-$325
Shipping & returns policy: Free shipping on orders over $125, returns within 30 days for store credit or exchange
Pros: Affordable
Cons: Most styles only go up to size XL
About Gooseberry: Celebs like Hailey Bieber, Kendall Jenner, and Sydney Sweeny have been spotted in Gooseberry, a stylish brand that offers intimates, swimwear, and loungewear.
What we’re shopping for: This triangle lace bra is the perfect amount of sexy, so you can pull it out on special occasions but also rock it as an everyday option.
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