Samuel The 9 Best NFL Fashion Collaborations That Have Chiefs & Eagles Merch for the Super Bowl
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If you’re a sports fan like me, you’ll understand the struggle to find merch that’s actually cute and trendy (why can’t we all just look like Taylor Swift at the Super Bowl 24/7?). When in doubt, though, look for fashion collaborations from well-known brands. You might be surprised by how many collaborate with professional sports leagues, like Formula 1 and the National Football League (NFL). And if football is your one true love, you’re in luck, because I gathered a bunch of NFL fashion collaborations that’ll score you a sartorial touchdown.
TBH, I was shocked by the options. From Abercrombie & Fitch to BaubleBar, these collabs are way better than sporting the same beat-up T-shirt or jersey to games, parties, and tailgates. They all offer trendy pieces—think varsity jackets, faded graphic tees, and even charm bracelets—that will help you stand out from the crowd (quite literally). You can even secure one of NFL WAG Kristin Juszczyk‘s iconic, celeb-approved pieces, thanks to a recent Fanatics and NFL team effort.
And with the 2025 Super Bowl creeping up on Sunday, February 9, Kansas City Chiefs and Philadelphia Eagles fans are going to want to place their orders ASAP.
These NFL fashion collaborations present fresh (some might even call them game-changing, *wink, wink*) styles, with some offering both male and female size ranges or unisex options. They also vary in price—from a $600 Veronica Beard jacket (it’s on sale!) to a $30 American Eagle tank top. There truly is something for all NFL fans in this roundup.
Keep reading to tackle (pun intended) the most trendy NFL fashion collaborations. Spoiler alert: They’re all dubs.
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Off Season
Image Credit: Off Season. Remember Kristin Juszczyk, who made custom merch for Taylor Swift, Simone Biles, and other celebs, and is the wife of San Francisco 49ers fullback Kyle Juszczyk? Well, she just launched Off Season, a luxury fashion brand with the NFL, Fanatics, and Emma Grede so that you, too, can get your hands on her merch that fuses her unique creativity and craftsmanship. The collab includes unisex puffer jackets, vests, and long coats inspired by a handful of iconic NFL teams and players, like the 49ers’ Christian McCaffrey, the Chiefs’ Patrick Mahomes and Travis Kelce, the Philadelphia Eagles’ Jalen Hurts, and more. This is a true pick-your-player moment!
Off Season Travis Kelce Kansas City Chiefs Unisex Player Puffer JacketCute NFL merch jacket options are few and far between, but this unisex puffer option is an exception.
Off Season Jalen Hurts Philadelphia Eagles Unisex Player Puffer VestIf you’re not a fan of bulky puffer jackets and want a lighter style, this puffer vest is your guy. -
Abercrombie & Fitch
Image Credit: Abercrombie & Fitch. For those who aren’t fans of bright-colored, in-your-face, traditional sports merch (same), Abercrombie & Fitch’s vintage-inspired NFL collection will be a game-changer for your wardrobe. The tees, varsity jackets, crewnecks, hats, and hoodies take a more subtle and fashion-forward approach to sports clothing collaborations, and I am so here for it. The Abercrombie collaboration is so low-key that you could totally rock any of the pieces outside of a football stadium.
Abercrombie & Fitch.Abercrombie & Fitch Cincinnati Bengals Graphic Popover HoodieYou’ve gotta love an oversized hoodie that looks like it came from your partner’s closet. This one has such cool illustrations that aren’t too in-your-face.
Abercrombie & Fitch.Abercrombie & Fitch Cleveland Browns Vintage-Inspired Graphic TeeA vintage-inspired graphic tee and jeans is an easy game-day uniform that’ll never disappoint. -
PacSun
Image Credit: PacSun. PacSun and the Wild Collective have teamed up on such a tailgate-ready collection. It has everything from baby tees and tiny tanks to windbreakers and denim jackets—all with a more Gen-Z flair. This collab is on the more affordable end of the spectrum, with T-shirts costing around $30 or less and sweatshirts and jackets ringing you up for a bit more.
The Wild Collective x PacSun Kansas City Chiefs Mini T-ShirtOn Sale 40% offDenim shorts, a tennis skirt, jeans, or leggings, there’s nothing this baby tee won’t look good with.
The Wild Collective x PacSun Philadelphia Eagles Windbreaker SweatshirtThis windbreaker sweatshirt is one of my faves on this list, and I would style it exactly how the model did with a mini skirt and knee-high boots. -
BaubleBar
Image Credit: BaubleBar. Several of the NFL fashion collaborations in this list consist of apparel only, but if your game-day closet lacks accessories, look no further than BaubleBar’s NFL jewelry, bag charms, and custom blankets that won’t have anyone second-guessing where your loyalties lie.
BaubleBar.BaubleBar Miami Dolphins NFL Charm BraceletIf there’s any product category of NFL merch to invest in, it’s accessories like jewelry. You can easily put on a versatile gold bracelet like this one with every game-day outfit.
BaubleBar.BaubleBar WEAR By Erin Andrews x BaubleBar Buffalo Bills Enamel Slogan NecklaceThink your OOTD is missing something? Throw on a statement necklace to spice up your outfit. -
Forever 21
Image Credit: Forever 21. Anyone who wants to flaunt their team’s colors loud and proud needs to check out Forever 21’s NFL collection. The windbreaker jacket and matching pants are my personal faves, but there are even flared pants, baby tees, and tube tops, too. Calling all tailgaters and game-day partygoers, this one’s for you.
Forever 21.Forever 21 Kansas City Chiefs Windbreaker JacketOn Sale 22% offGo for a matching moment with a full tracksuit like this one. Nobody will have to guess which team you’re repping when you’re wearing this windbreaker jacket and the accompanying pants.
Forever 21.Forever 21 Plus Size Las Vegas Raiders TeeOn Sale 68% offThis tiny tee is a whopping 68%, coming out to just $8. If you’re shopping on a budget but don’t want to compromise style, this one’s for you. -
American Eagle
Image Credit: American Eagle. American Eagle’s NFL collaboration has a similar feel to Abercrombie’s in that it offers a nostalgic, old-school flair (peep the faded graphic tees and tank tops). This one, however, also features denim jackets and tanks.
American Eagle.American Eagle NFL New York Giants Tank TopNot a cropped shirt girlie? I love how this tank top offers more coverage and gives a vintage feel.
American Eagle.American Eagle NFL Pittsburgh Steelers Denim JacketIt can get cold at NFL games, tailgates, or wherever you’re watching from, so layer up in this denim jacket. -
Lele Sadoughi
Image Credit: Lele Sadoughi. Want to live that WAG life (or at least try to)? Make a blitz to Lele Sadoughi’s NFL collection. The designer has previously partnered with Major League Baseball (MLB) and National Basketball Association (NBA) and is now onto football. But what exactly will you find in this collab? Oh, just the bougiest, bedazzled, most beautifully made headbands, scrunchies, and beanies. These accessories will truly bring your game-day fashion to the next level.
Lele Sadoughi.Lele Sadoughi Buffalo Bills Blue Embellished Knotted HeadbandThis intricate headband will no doubt be the star of the show and earn you tons of compliments and questions. While it is quite pricey, it’s Lele Sadoughi, so you know you’re getting a well-made, stunning, eye-catching piece.
Lele Sadoughi.Lele Sadoughi Chicago Bears Beanie Yarn PomWhen it’s freezing out, don’t leave the house without a cute beanie that has your team’s name on it. -
Veronica Beard
Image Credit: Veronica Beard. If you’re tired of throwing on the same old sports jersey for NFL games, Veronica Beard’s limited-edition capsule of NFL-themed dickey jackets is coming to the rescue. Now available online for presale, this investment piece (FYI, they’re on sale!) is made from a wrinkle-resistant scuba material and comes with a removable French terry hoodie dickey.
Veronica Beard.Veronica Beard New England Patriots Dickey JacketOn Sale 40% offSo you want to serve a sporty but also runway-ready look? Splurge on this marked-down Veronica Beard jacket.
Veronica Beard.Veronica Beard Indianapolis Colts Dickey JacketOn Sale 40% offI’m envisioning this dickey jacket with a flared jean, a mini skirt, or jorts, in case you need some styling inspo. -
Hedley & Bennett
Image Credit: Hedley & Bennett. A huge part of Sunday football is the food. If you’re in charge of the grill (or know someone who likes to lead the pack on barbecuing), Hedley & Bennett’s NFL aprons and knives are must-buys. They’re high-quality, stylish, and super giftable for the holiday season.
Hedley & Bennett.Hedley & Bennett NFL Essential ApronThis canvas apron will bring so much game-day spirit to the function.
Hedley & Bennett.Hedley & Bennett NFL Essential ApronEach NFL apron features the team’s colors, name, logo, and motto. It’s the perfect gift for the dad, brother, partner, or friend who’s always game for a hot dog (or three!).
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